Month: September 2022

According to the Broadcast Audience Research Council (BARC), more than 16 million fans watched the Legends League cricket match on the digital live streaming platform in India

League of Legends Cricket: The second season of Legends League cricket has begun. Cricket fans love this tournament very much. In fact, statistics show that more than 16 million fans watched the Legends League cricket match on the digital live streaming platform in India. At the same time, if we talk about the world, then […]

Newspaper Audience Research Questions and Answers

Image by Ben Sutherland published via Creative Commons CC BY 2.0” width=”700″ height=”464″ srcset=”https://mediahelpingmedia.org/wp-content/uploads/2019/07/newspapers.jpg 700w, https://mediahelpingmedia.org/wp-content/uploads /2019/07/newspapers-300×199.jpg 300w, https://mediahelpingmedia.org/wp-content/uploads/2019/07/newspapers-696×461.jpg 696w, https://mediahelpingmedia.org/wp-content/uploads /2019/07/newspapers-634×420.jpg 634w” sizes=”(max-width: 700px) 100vw, 700px”/>Image by Ben Sutherland released via Creative Commons CC BY 2.0 Audience research is essential for a newspaper to stay relevant and generate revenue, but some publishers fail to […]

Reddit acquires audience research provider ‘Spiketrap’ to help scale its ad targeting tools

Reddit’s continues to refine its ad targeting and optimization tools, this time through the acquisition of ‘audience contextualization company’ Spike trapwhich will help improve understanding of Reddit’s graphics and relevance matching processes, thereby optimizing advertising results. As explained by Reddit: “Reddit is home to the most passionate and engaged conversations on the internet, and as […]

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